My team and I were tasked to design an app that would promote tourism to Chinatown Melbourne in conjunction with a festival or event. We were inspired by the Chinese Lantern Festival and wanted to educate the users about the event while also showing them around Chinatown. I designed the logo and UI of the app by conducting thorough research of the festival and area.
AR mascot gives a tour when pointed at landmarks
Logo Design
Style Guide
Day & Night Mode
User Journey Map
LoFi Wireframes
User Personas